IMG ( www.img.com )
IMG was the worlds largest media company, without it's own TV channel, at the time I contacted there. This was a fantastic learning role for me. I found out the secret to preventing a classic IT failure. That is, the overloaded Internet site crashing under stress. With the use of clever caching, facilitated by Akamai, and ten servers, sites such as Manchester United and City could handle 500 hits a second. That level of load often happened just prior to a football match. IMG also ran other large sporting sites such as Tiger Woods, Serena Williams and Jeff Gordon etc. These sites demanded not just high performance but also high reliability with a near 100% SLA. To achieve that, I adopted IMG practices such as the staging environment, which was an extra step over the usual development and production environment.